000 | 00920nam a22002892i 4500 | ||
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001 | 000312305 | ||
005 | 20250302075949.0 | ||
008 | 161227s2017 gw a f b 001 0 eng d | ||
020 | _a9780749478377 | ||
050 | 4 |
_aHF5415.32 _bC677F 2017 |
|
100 | 1 |
_aCorreia, Teo, _eauthor _9151076 |
|
245 | 1 | 4 |
_aThe fluid consumer : _bnext generation growth and branding in the digital age / _cTeo Correia. |
264 | 1 |
_aMunich : _bRedline Verlag, _c2017. |
|
300 |
_a190 pages : _billustrations. |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aInternet marketing _912904 |
|
650 | 0 |
_aConsumer behavior _98257 |
|
650 | 0 |
_aElectronic commerce _96247 |
|
946 |
_a82-2 _bNew titles in August 2017 |
||
990 |
_aA47060 _b20170824 |
||
991 | 0 | 0 | _a0202 |
997 | _bmar | ||
942 |
_2lcc _cBK |
||
999 |
_c248781 _d248781 |