000 | 00947nam a22003012i 4500 | ||
---|---|---|---|
001 | 000312307 | ||
005 | 20250302075949.0 | ||
008 | 161227s2017 njua f 001 0 eng d | ||
020 | _a9781119341208 | ||
050 | 4 |
_aHF5415 _bK674M 2017 |
|
100 | 1 |
_aKotler, Philip, _eauthor _96255 |
|
245 | 1 | 0 |
_aMarketing 4.0 : _bmoving from traditional to digital / _cPhilip Kotler, Hermawan Kartajaya, Iwan Setiawan. |
260 |
_aHoboken, N.J. : _bWiley, _c2017. |
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300 |
_a184 pages. : _billustrations. |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
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338 |
_avolume _2rdacarrier |
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500 | _aIncludes index | ||
650 | 0 | _aMarketing | |
650 | 0 |
_aInternet marketing _912904 |
|
700 | 1 |
_aKartajaya, Hermawan, _d1947-, _eauthor _950568 |
|
700 | 1 |
_aSetiawan, Iwan, _eauthor _9131390 |
|
946 |
_a86-2 _bNew titles in April 2017 |
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990 |
_aA47060 _b20170426 |
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991 | 0 | 0 | _a0202 |
997 | _bmar | ||
942 |
_2lcc _cBK |
||
999 |
_c248783 _d248783 |