000 | 01034nam a2200313 a 4500 | ||
---|---|---|---|
001 | 000312532 | ||
005 | 20250302080013.0 | ||
008 | 170129s2016 enka f b 001 0 eng d | ||
020 | _a9781138804692 | ||
050 | 4 |
_aHD69.B7 _bH424B 2016 |
|
100 | 1 |
_aHeding, Tilde, _eauthor _9139571 |
|
245 | 1 | 0 |
_aBrand Management : _bResearch, theory and practice. / _cTelde Heding,Charlotte F. Knudtzen and Mogens Bjerre. |
250 | _aSecond edition | ||
264 | 1 |
_aLondon : _bRoutledge, _c2016. |
|
300 |
_a307 pages : _billustrations. |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
504 | _ancludes bibliographical references and indexes | ||
650 | 0 |
_aBrand name products _xManagement |
|
650 | 0 |
_aBranding (Marketing) _912857 |
|
700 | 1 |
_aKnudtzen, Charlotte F., _eauthor _9139572 |
|
700 | 1 |
_aBjerre, Mogens, _eauthor _9139573 |
|
946 |
_a67-2 _bNew titles in February 2019 |
||
990 |
_aA47060 _b20190215 |
||
991 | 0 | 0 | _a0205 |
997 | _bman | ||
942 |
_2lcc _cBK |
||
999 |
_c248869 _d248869 |