000 01289nam a22002534a 4500
001 252158
003 TH-BaBU
005 20250302081418.0
008 031219s2004 njua 001 0 eng d
020 _a9780471647973
020 _a9780471677796 (electronic bk.)
040 _aDLC
_cTH-BaBU
050 0 0 _aBF637.P4
_bB32 2004
100 1 _aBauer, Joel,
_d1960-
_9157366
245 1 0 _aHow to persuade people who don't want to be persuaded
_h[electronic resource] :
_bget what you want-every time! /
_cJoel Bauer & Mark Levy.
260 _aHoboken, N.J. :
_bWiley,
_cc2004.
300 _a1 online resource
500 _aIncludes index.
505 0 _aDraw in the listener -- Change the moment -- The transformation mechanism -- The body metaphor -- The paper metaphor -- The quick pitch opening -- The quick pitch body -- The slogan pitch -- Convince with samples -- The power of free -- The power of gifts -- Solid proof -- Dynamic clarity -- Be distinct -- Overcome resistance -- The look -- The platform pitch -- The mechanism emergency kit.
650 0 _aPersuasion (Psychology)
_913879
700 1 _aLevy, Mark,
_d1962-
_9157367
856 4 1 _uhttp://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=114559&site=ehost-live&scope=site
_zElectronic Resources
942 _2lcc
_cEB
999 _c252158
_d252158