BU Library and Learning Space

Brandsimple : (Record no. 221511)

MARC details
000 -LEADER
fixed length control field 01098nam0a22002890a04500
001 - CONTROL NUMBER
control field 000144834
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302063528.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2006 xxu fnx000 000 0neng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781403984906
International Standard Book Number 9781403974051
035 ## - SYSTEM CONTROL NUMBER
System control number 2007000881
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69 .B7
Item number A325B
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Adamson, Allen P.
9 (RLIN) 115462
245 10 - TITLE STATEMENT
Title Brandsimple :
Remainder of title how the best brands keep it simple and succeed /
Statement of responsibility, etc. Allen P. Adamson
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. :
Name of publisher, distributor, etc. Palgrave Macmillan,
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 230 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Includes index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BRAND NAME PRODUCTS
General subdivision PHILOSOPHY
9 (RLIN) 115463
Topical term or geographic name entry element BRAND NAME PRODUCTS
General subdivision PLANNING
9 (RLIN) 110059
Topical term or geographic name entry element BUSINESS NAMES
General subdivision PHILOSOPHY
9 (RLIN) 115464
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
b 200703210001
p 1000.00
n BUR
r SID02 RONO20060918 ORDNO2
t 10
c 10
l B
h HD69 .B7
j 0
i A325B
b 200802020024
p 550.00
n BUR
r SID02 RONO20070874 ORDNO6
t 10
c 10
l B
h HD69 .B7
j 0
i A325B
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A37125
Link information for field corresponding to 9XX field Feb 5 2008 4:20PM
991 00 - BU INFORMATION
BU Field of Study 0303 āļ„āļ“āļ°āļ™āļīāđ€āļ—āļĻāļĻāļēāļŠāļ•āļĢāđŒ. āđ‚āļ†āļĐāļ“āļē āļāļēāļĢāļŠāļ·āđˆāļ­āļŠāļēāļĢāđ€āļžāļ·āđˆāļ­āļāļēāļĢāļ•āļĨāļēāļ”
997 ## - BU TRANSFER
-- 03
-- āđ‚āļ†āļĐāļ“āļē āļāļēāļĢāļŠāļ·āđˆāļ­āļŠāļēāļĢāđ€āļžāļ·āđˆāļ­āļāļēāļĢāļ•āļĨāļēāļ”
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
Weeding   Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30   HD69 .B7 A325B 200703210001 2019-05-30 2019-05-30 Books
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30   HD69 .B7 A325B 200802020024 2019-05-30 2019-05-30 Books

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