BU Library and Learning Space

Contemporary advertising / (Record no. 226808)

MARC details
000 -LEADER
fixed length control field 01055nam0a22002770a04500
001 - CONTROL NUMBER
control field 000151047
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302065312.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2008 xxu fnx000 000 0neng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071101059
035 ## - SYSTEM CONTROL NUMBER
System control number 2008002505
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5821
Item number A736C 2008
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Arens, William F.
9 (RLIN) 13229
245 10 - TITLE STATEMENT
Title Contemporary advertising /
Statement of responsibility, etc. William F. Arens, Michael F. Weigold, Christian Arens
250 ## - EDITION STATEMENT
Edition statement 11th ed. , McGraw-Hill international ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2008
300 ## - PHYSICAL DESCRIPTION
Extent 712 p. :
Other physical details ill. (chiefly col.), col. maps
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ADVERTISING
9 (RLIN) 927
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Weigold, Michael F.
Dates associated with a name 1958-
9 (RLIN) 123212
Personal name Arens, Christian
9 (RLIN) 123213
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
b 200807110004
p 1063.00
n BUR
r SID02 RONO20080211 ORDNO24
t 10
c 10
l B
h HF 5821
j 0
i A736C 2008
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A47060
Link information for field corresponding to 9XX field Jul 9 2013 3:24PM
991 00 - BU INFORMATION
BU Field of Study 0303 āļ„āļ“āļ°āļ™āļīāđ€āļ—āļĻāļĻāļēāļŠāļ•āļĢāđŒ. āđ‚āļ†āļĐāļ“āļē āļāļēāļĢāļŠāļ·āđˆāļ­āļŠāļēāļĢāđ€āļžāļ·āđˆāļ­āļāļēāļĢāļ•āļĨāļēāļ”
997 ## - BU TRANSFER
-- 03
-- āđ‚āļ†āļĐāļ“āļē āļāļēāļĢāļŠāļ·āđˆāļ­āļŠāļēāļĢāđ€āļžāļ·āđˆāļ­āļāļēāļĢāļ•āļĨāļēāļ”
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30   HF 5821 A736C 2008 200807110004 2019-05-30 2019-05-30 Books

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