Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / William O. Bearden, Richard G. Netemeyer

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Material type: Text

TextPublication details: Thousand Oaks, Calif. : Sage, 1999Edition: 2nd edDescription: 537 pISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.3 B427H 1999 (Browse shelf(Opens below))	Available		200205030071
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.3 B427H 1999 (Browse shelf(Opens below))	Checked out	2025-08-09	230823

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Includes bibliographical references and indexes

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