Cross-cultural marketing / edited by Robert Rugimbana and Sonny Nwankwo

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Material type: Text

TextPublication details: Australia : Thomson, 2003Description: 370 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415 C767 (Browse shelf(Opens below))	Available	200410190076

Total holds: 0

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Previous	HF5415 C676 2015 Corporate branding : areas, arenas and approaches /	HF5415 C728S 2002 Strategic marketing management cases /	HF5415 C767 Cross-cultural marketing /	HF5415 C767 Cross-cultural marketing /	HF5415 C866M 1987 Marketing : a managerial approach	HF5415 D522M The marketing casebook : cases and concepts /	HF5415 D522M The marketing casebook : cases and concepts	Next

Includes bibliographical references and index

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