Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson
Material type:
- 0072864877
- HF5415.3 P473C 2005
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HF5415.3 P473C 1999 Consumer behavior and marketing strategy / | HF5415.3 P473C 2002 Consumer behavior and marketing strategy / | HF5415.3 P473C 2002 Consumer behavior and marketing strategy / | HF5415.3 P473C 2005 Consumer behavior and marketing strategy / | HF5415.3 P473C 2005 Consumer behavior and marketing strategy / | HF5415.3 P747T Test bank to accompany consumer behavior and marketing strategy, fifth edition / | HF5415.3 W477B Building brands & believers : how to connect with consumers using archetypes / |
Includes bibliographical references and indexes
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