Branding in Asia : the creation, development, and management of Asian brands for the global market / Paul Temporal

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Material type: Text

TextPublication details: Singapore : Wiley, 2001Edition: Rev. edDescription: 291 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HD69 .B7 T456B 2001 (Browse shelf(Opens below))	Available	200907010045
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HD69 .B7 T456B 2001 (Browse shelf(Opens below))	Available	200905230130

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Includes bibliographical references and index

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