Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan.

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TextPublisher: London : KoganPage, 2017Edition: Fourth editionDescription: xxxv, 424 pages : illustrations (black and white)Content type:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415.1265 R926U 2017 (Browse shelf(Opens below))	Available	2017000001855

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Previous	HF5415.1265 R684D 2014 Digital branding : a complete step-by-step guide to strategy, tactics and measurement /	HF5415.1265 R926B 2014 The best digital marketing campaigns in the world II /	HF5415.1265 R926U 2015 Understanding digital marketing : marketing strategies for engaging the digital generation /	HF5415.1265 R926U 2017 Understanding digital marketing : marketing strategies for engaging the digital generation /	HF5415.1265 S234S The social media bible : tactics, tools, and strategies for business success /	HF5415.1265 S267N The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly /	HF 5415.1265 S267N 2010 The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly /	Next

Includes index.

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