Digital luxury : transforming brands & consumer experiences / Wided Batat

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TextSeries: Princeton studies in complexityPublisher: Los Angeles, Calif. : SAGE, 2019Description: xvi, 258 pagespages : illustrationsContent type:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415.1255 B372D 2019 (Browse shelf(Opens below))	Available	2019000001185

Total holds: 0

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Previous	HF5415.1255 A325B BrandDigital : simple ways top brands succeed in the digital world /	HF5415.1255 A382 2017 Advances in corporate branding /	HF5415.1255 A766B Branding the nation : the global business of national identity /	HF5415.1255 B372D 2019 Digital luxury : transforming brands & consumer experiences /	HF 5415.1255 B373B Brand meaning /	HF5415.1255 B483B Building brand authenticity : 7 habits of iconic brands /	HF5415.1255 B483B Building brand authenticity : 7 habits of iconic brands /	Next

Includes bibliographical references and index

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