Branding in Asia : the creation, development, and management of Asian brands for the global market / Paul Temporal

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Material type: Text

TextPublication details: Singapore : Wiley, 2001Edition: Rev. edDescription: 291 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HD69 .B7 T456B 2001 (Browse shelf(Opens below))	Available	200907010045
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HD69 .B7 T456B 2001 (Browse shelf(Opens below))	Available	200905230130

Total holds: 0

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Previous	HD 69 .B7 T456A Asia's star brands /	HD69 .B7 T456B Branding in Asia : the creation, development, and management of Asian brands for the global market	HD69 .B7 T456B Branding in Asia : the creation, development, and management of Asian brands for the global market	HD69 .B7 T456B 2001 Branding in Asia : the creation, development, and management of Asian brands for the global market /	HD69 .B7 T456B 2001 Branding in Asia : the creation, development, and management of Asian brands for the global market /	HD69 .B7 U523 Understanding brands : by 10 people who do	HD69 .B7 U673B Building brand identity : a strategy for success in a hostile marketplace /	Next

Includes bibliographical references and index

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