The fundamentals of creative advertising / Ken Burtenshaw, Nik Mahon, Caroline Barfoot.

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Material type: Text

TextSeries: Publication details: London : AVA Publishing, c2011.Edition: 2nd edDescription: 183 p. : ill. (chiefly col.)ISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5823 B877F 2011 (Browse shelf(Opens below))	Available	2016000004985

Total holds: 0

Previous					No cover image available	No cover image available	No cover image available	Next
Previous	HF5823 B743A 2002 The advertising handbook /	HF5823 B766K Kleppner's advertising procedure, 13th edition : instructor's resource manual with video guide /	HF5823 B877F The fundamentals of creative advertising /	HF5823 B877F 2011 The fundamentals of creative advertising /	HF5823 B877W 1975 Which ad pulled best?	HF5823 B877W 1991 Which ad pulled best?	HF5823 B877W 1996 Which ad pulled best?	Next

Includes bibliographical references and index

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